PRESS
FOR IMMEDIATE RELEASE. December 2, 2024
My Inner Heroes Book Set Awarded 2024 Mom's Choice Gold Honors
ELMHURST, Illinois – Inner Heroes Universe is delighted to announce that the My Inner Heroes book set has been honored with the Mom's Choice Gold Award for 2024. This accolade recognizes excellence in family-friendly media, products, and services, underscoring the series' commitment to fostering emotional intelligence and resilience in children.
Designed for children aged 4 to 9, the My Inner Heroes series was developed in collaboration with licensed mental health professionals. Each book translates evidence-based mental health principles into engaging narratives featuring superhero characters that personify the inner world. These stories equip children with practical tools to make friends, solve problems, build strength, and manage their emotions effectively. Additionally, each book includes a family guide offering expert advice and resources for parents.
The Mom's Choice Awards (MCA) is globally recognized for establishing the benchmark of excellence in family-friendly media, products, and services. An esteemed panel of evaluators, including educators, media professionals, and parents, rigorously assesses submissions based on production quality, design, educational value, and overall appeal.
Mawi Asgedom, founder of Inner Heroes Universe and author of the series, says he is thrilled to receive the Mom’s Choice Gold honor. "Our mission is to empower children with the tools they need to navigate their emotions and challenges. This recognition reinforces the value of our products in helping kids develop inner strength."
The My Inner Heroes book set is available for purchase through the Inner Heroes Universe website. For more information about the series and to access additional resources, please visit www.innerheroesuniverse.com.
About Inner Heroes Universe
Inner Heroes Universe is dedicated to creating resources that empower children to develop emotional intelligence and resilience. Through engaging stories and practical tools, the organization aims to support families in fostering positive mental health and well-being.
About Mom's Choice Awards
The Mom’s Choice Awards® (MCA) evaluates products and services created for children, families, and educators. The program is globally recognized for establishing the benchmark of excellence in family-friendly media, products, and services. The organization is based in the United States and has reviewed thousands of items from more than 60 countries.
CONTACT:
Alissa Marwaha
Inner Heroes Universe
FOR IMMEDIATE RELEASE. November 12, 2024
My Inner Heroes Book Set Receives 2024 NAPPA Positivity for Kids Award
ELMHURST, Illinois, 11/12/2024 – Inner Heroes Universe is pleased to announce that the My Inner Heroes book set has been honored with the 2024 National Parenting Product Awards (NAPPA) Positivity for Kids Award. This prestigious recognition highlights the series' commitment to enhancing children's emotional intelligence and resilience through engaging storytelling.
Designed for children ages 4 to 9, the My Inner Heroes series was developed in collaboration with practicing therapists. Each book translates evidence-based mental health principles into captivating narratives featuring superhero characters that personify the inner world. These stories provide practical tools to help children make friends, solve problems, grow stronger, and manage their emotions effectively. Additionally, each book includes a guide with expert advice and resources for parents.
NAPPA, a trusted source for parents for over 34 years, is dedicated to identifying and showcasing the best in family products, including toys, games, books, and educational tools. The Positivity for Kids Award specifically recognizes products that promote positive development and well-being among children.
In their evaluation, NAPPA reviewers noted, "These books take difficult situations and make them seem straightforward and understandable in an exciting setting. The illustrations are bright and compelling. The storylines are easy to follow and captivating enough that all three of my children ages four to ten liked to listen along. I think they each were able to relate to the story on different levels."
Mawi Asgedom, founder of Inner Heroes Universe, expressed gratitude for the recognition. "We are honored to receive the NAPPA Positivity for Kids Award,” Mawi says. “Our mission is to empower children with the tools they need to navigate their emotions and challenges. This award validates our efforts and inspires us to continue creating impactful resources for families."
The My Inner Heroes book set is available for purchase through the Inner Heroes Universe website. For more information about the series and to access additional resources, please visit InnerHeroesUniverse.com.
About Inner Heroes Universe
Founded by global SEL innovator Mawi Asgedom, Inner Heroes Universe leverages media, art, and storytelling to revolutionize youth mental health, social connection, and emotional learning. It provides engaging, accessible content and tools designed to empower children, parents, educators, and mental health professionals, and fosters a community dedicated to nurturing the inner resilience and emotional well-being of the next generation.
About NAPPA Awards
The National Parenting Product Awards (NAPPA) has been celebrating the best in family products for over three decades. As a trusted source for parents, NAPPA evaluates and honors products that meet the highest standards of quality and innovation.
CONTACT:
Alissa Marwaha
Inner Heroes Universe
FOR IMMEDIATE RELEASE. November 12, 2024
Mawi Asgedom, Founder of Inner Heroes Universe, Honored with TLC Lions Human Storyteller of the Year Award
ELMHURST, Illinois, 11/12/2024 – Mawi Asgedom, founder of Inner Heroes Universe, has been named a 2024 TLC Lions Human Storyteller of the Year. This award honors individuals who have shared their personal stories within the workplace to break down barriers, empower others to find their voices, and foster a more human culture.
Mawi's journey from refugee and immigrant to Harvard graduate, influential speaker, and CEO is remarkable and inspiring. Now, through his newest initiative, Inner Heroes Universe, he empowers children to harness their own inner strengths and overcome challenges.
"Receiving the TLC Lions Human Storyteller of the Year Award is a profound honor," said Asgedom. "I am committed to sharing stories that inspire and uplift, and this recognition reinforces the power of authentic storytelling in creating meaningful connections."
The award was presented at the TLC Lions Human Awards ceremony in New York City on October 30, 2024, which celebrates the most human leaders and companies of the year.
About Mawi Asgedom
Mawi Asgedom has spent more than 20 years helping youth unlock their potential. He has trained millions of educators and students, and collaborated with many leading youth development organizations. His work has been featured by the media, including Oprah Winfrey, who named her interview with Mawi one of her top 20 moments. A father of four school-aged kids, Mawi can often be found coaching youth sports on the weekends.
About TLC Lions
TLC Lions is a global team dedicated to creating a positive impact in the way employees think, feel, and behave at work. The organization works alongside global experts and science backed technology to empower employees, drive behavioral change, and unlock human potential to achieve business goals. The annual TLC Lions Awards recognize and celebrate the unsung heroes within organizations.
CONTACT:
Alissa Marwaha
Inner Heroes Universe
FOR IMMEDIATE RELEASE. November 2, 2023
INTRODUCING INNER HEROES UNIVERSE
Translating Crucial Social Emotional Skills Into Adventures Kids Love
ELMHURST, Illinois, 11/02/2023 – Social Emotional Learning (SEL) expert and entrepreneur Mawi Asgedom has announced a new venture to combat the escalating youth mental health crisis: Inner Heroes Universe.
Created in partnership with licensed therapists and educators, this groundbreaking company addresses the need for credible and engaging tools to help kids navigate the acute challenges of today’s world. It also empowers families, educators, and health practitioners who are overwhelmed by a lack of effective resources.
"Our society is witnessing a daunting escalation in youth mental health challenges," says Asgedom, a father of four. "We need to innovate in how we strengthen and engage our kids. By leveraging media, art, and storytelling, Inner Heroes Universe helps kids see their own inner worlds, making their innate strengths more vibrant, tangible, and accessible."
Inner Heroes Universe debuts with the My Inner Heroes product line, a series of enthralling books that combine the allure of superheroes with real coping strategies from mental health experts. Reflecting the real-life challenges of today’s kids, My Inner Heroes books teach concrete methods for combating concerns such as social isolation and anxiety, and promote development of valuable skills like growth mindset and personal agency.
"My Inner Heroes is an easy and powerful way for us to support the emotional and mental health of our kids," says Kevin Suchinski, Superintendent of Hillside (Illinois) District 93 Schools. "Our kids have really enjoyed the art and the stories."
Asgedom envisions an expansive future universe of products, including apps, video games, and animations, to make SEL and mental health support accessible to all children.
Inner Heroes Universe is the culmination of Asgedom’s 20+ years of experience helping kids unlock their potential. His award-winning educational SEL programs, which were rated at the highest level of effectiveness and have received global recognition including the CODiE Award for innovation and the CASEL Select designation, were acquired by assessment leader ACT in 2019. Asgedom’s work has also been featured by Oprah Winfrey, who named her interview with Asgedom one of her top 20 moments.
About Inner Heroes Universe
Founded by global SEL innovator Mawi Asgedom, Inner Heroes Universe leverages media, art, and storytelling to revolutionize youth mental health and social emotional learning. It provides engaging, accessible content and tools designed to empower children, parents, educators, and mental health professionals, and fosters a community dedicated to nurturing the inner resilience and emotional well-being of the next generation.
CONTACT:
Alissa Marwaha
Inner Heroes Universe